Cookie Policy
www.balenoclothing.com – version 23 October 2026
In short. We use a few cookies that are strictly necessary for the webshop to function properly (your shopping basket, your language, your login). All other cookies – for statistics and advertising – are only set if you give your prior consent. You can change your choice at any time.
1. Who we are
This website is operated by Baleno BV, Kruisabelestraat 1, 8380 Dudzele (Bruges), Belgium, company number 1042.944.097. Contact: info@balenoclothing.com
2. What are cookies
Cookies are small text files that a website places on your computer, tablet or smartphone. They remember, for example, the items in your basket or the language you selected. Some cookies are placed by third parties, such as Google or Meta. We also use similar technologies (such as pixels); what is stated here about cookies applies equally to these technologies.
3. Which cookies do we use
- Strictly necessary cookies – always active. Essential for operating the webshop: basket, checkout, login, security and remembering your cookie choice. No consent is required for these cookies.
- Functional cookies – with consent. Remember your preferences, such as language or region, so you do not have to select them again every time.
- Analytical cookies – with consent. Help us understand how visitors use the website (e.g. popular pages), so we can improve our webshop.
- Marketing cookies – with consent. Enable us and our partners to display advertisements that match your interests on other websites and social media, and to measure the results of our campaigns.
4. Overview
| Cookie | Provider | Purpose | Category | Retention period |
|---|---|---|---|---|
| session_id | Baleno (Odoo) | Session, shopping basket, login | Necessary | Approx. 1 week or until logout |
| website_cookies_bar | Baleno (Odoo) | Remembers your cookie choice | Necessary | 1 year |
| frontend_lang | Baleno (Odoo) | Remembers your selected language | Functional / necessary | 1 year |
| visitor_uuid | Baleno (Odoo) | Recognises returning visitors for statistics | Analytical | 1 year |
| utm_source, utm_medium, utm_campaign | Baleno (Odoo) | Remembers through which campaign you visited the site | Marketing | Approx. 1 week |
| Payment provider cookies | Mollie | Secure payment, fraud prevention | Necessary | Session |
| _ga, _ga_* | Google (Analytics 4) | Visitor statistics | Analytical | 2 years |
| _fbp | Meta (Facebook/Instagram) | Advertising and measurement | Marketing | 3 months |
5. Managing your preferences
- On your first visit, we ask for your consent via a banner. Declining is as easy as accepting; without an explicit choice, only necessary cookies are set.
- You can change or withdraw your consent at any time via the ‘Cookie settings’ link at the bottom of every page.
- You can also delete or block cookies through your browser settings. If you block necessary cookies, the webshop may no longer work properly.
6. Personal data
Personal data processed via cookies is handled in accordance with our Privacy Policy, where you will also find your rights.
7. Changes
We update this cookie policy whenever we start using other cookies. If we use new cookies that require consent, we will ask for your consent again.